MARKETING • GLOSSARY

Reputation Management

The system of requesting, monitoring, and responding to online reviews across platforms.

North & Nova Co. business revenue and operations consultation
North & Nova Co.Rochester, NY
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Reputation management is the active process of requesting reviews from customers after a job, monitoring reviews across Google and other platforms, and responding to both positive and negative feedback professionally. For trade businesses, a steady flow of recent Google reviews is one of the strongest factors in local search ranking and in a homeowner's decision to call. Our reputation management systems automate the review request after a completed job, monitor incoming reviews, and flag negative feedback for a timely response, all without the owner having to remember to ask.

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Review Management

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