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Rochester, New York • Upstate NY & Beyond

Local SEO, Reputation & Customer Systems for Service Businesses

Get found on Google. Earn trust with reviews. Turn more inquiries into customers. North & Nova installs the complete front-to-back system for trade & service businesses: local search rankings, 10-second mobile responses, live booking, automated quote follow-up, and a visual pipeline in one unified command center.

Google #1–3
Map Pack Rank
<10s Reply
Instant Text-Back
Live Pipeline
Lead to Paid
See What We Fix
Rochester, NY & Upstate•Owner-run businesses with 5 to 25 people
North & Nova Systems • Live Command
Systems Active
North & Nova Systems complete revenue engine: Google Business Profile map pack ranking, 10-second mobile conversational text booking, and laptop CRM deal pipeline dashboard
One Platform, Every Capability
Missed Call Text-Back/
Live Calendar Booking/
5-Star Review Generation/
Two-Way SMS/
Text-to-Pay Invoicing/
Local SEO/
AI Receptionist/
Unified CRM/
Pipeline Tracking/
Smart Website/
Email Automation/
Reputation Management/
Missed Call Text-Back/
Live Calendar Booking/
5-Star Review Generation/
Two-Way SMS/
Text-to-Pay Invoicing/
Local SEO/
AI Receptionist/
Unified CRM/
Pipeline Tracking/
Smart Website/
Email Automation/
Reputation Management/
See The Whole System In Action

Watch The Full System Breakdown

A detailed walkthrough of every piece of the platform and exactly what it does for your business.

System Demo
Full platform walkthrough137 services, one monthly billBuilt for owner-run businesses
Nova Systems Opportunities Dashboard on laptop with branded travel mug
Live Nova Systems Pipeline

See where work gets won or lost.

Track new leads, contacted jobs, quotes, and closed revenue from one clear screen.

< 10s
Response Time
100%
Calls Captured
0
Lost Quotes
GET YOUR MAP

Ask About a Revenue System

Send us your details and we’ll walk through your customer process, top to bottom. No obligation. Free 15-minute review.

Ask About a Revenue System

Tell us about your business. We’ll show you where work disappears and how to capture it.

No obligation. Free 15-minute review.

Interactive System Architecture

Built for Growing Businesses. Engineered to Convert.

Explore the connected engine powering growing businesses, from the first Google search to the 5-star review.

Intake
< 10s
First Response Time

Instant Speed-to-Lead & Missed Call Text-Back

Never lose an after-hours call to a competitor. Missed calls trigger an automatic text back within 10 seconds.

Team member working while a smartphone receives an automated missed call text notification
  • 10-second automatic SMS replies
  • Two-way customer messaging sync
  • Lead routing to the right person on your team
Explore system details
Conversion
+28%
Active Pipeline Deals

Unified Customer & Deal Pipeline

A chronological timeline of every call, text, email, and proposal. Your team sees the full history at a glance while automated follow-up closes proposals on its own.

North & Nova opportunity view with chronological activity timeline showing calls, SMS, notes, and deal stage management
  • Single timeline for calls, texts & emails
  • Automated quote reminder sequences
  • Mobile view for your team in the field
Explore system details
Growth
4.9★
Average Client Rating

5-Star Review Generation & Local SEO

Automated SMS review requests dispatched the moment a job is completed, with every customer getting the same review link and a parallel owner alert on low scores.

Customer writing a 5-star Google review on smartphone for a local business after completed service
  • Instant SMS review request on job sign-off
  • Owner alerts on low scores, same link for everyone
  • Google 3-Pack rank growth
Explore system details
Operations
0
Lost Quotes

Payments, Invoicing & Estimates

Quotes that go out the same day you scope the work, follow up automatically, turn into invoices upon acceptance, and get paid via text or card.

North & Nova Payments, Invoicing and Estimates delivery breakdown showing quote follow-up, text-to-pay, and automatic reconciliation
  • Estimates built from saved line items in minutes
  • Sent, viewed, accepted & declined tracking
  • Text-to-pay, card & bank payment with instant links
Explore system details
Operations
$69,900
Board Opportunity Volume

Deals Pipeline Board & Revenue Stages

Visual pipeline tracking deals from New Lead, Contacted, and Estimate Booked through Proposal Sent and Won, with automated stage actions and team attribution.

North & Nova live Deals Pipeline board showing stage columns from New Lead to Won with deal values and one-click contact actions
  • New Lead → Contacted → Estimate Booked → Won
  • Per-deal revenue tracking and probability metrics
  • One-click call, SMS, and email directly from any card
Explore system details
Intake
100%
After-Hours Inquiries Captured

24/7 AI Receptionist & Inbound Voice/Chat

A conversational AI answers inquiries after hours, qualifies urgent vs routine calls, and books appointments straight into open calendar slots.

Office intake coordinator handling phone inquiries while reviewing customer data and scheduling records
  • Trained on your services, pricing, and service areas
  • Direct calendar booking without a person on the phone
  • Urgent call escalation to on-call staff
Explore system details

Want this exact system built for your business?

We deploy the website, CRM, auto-text, and local SEO in 14 days or less.

Book 15-Minute Review

The 6 Steps Where Work Gets Won Or Lost

Most businesses lose 30% to 50% of revenue in the gaps between steps. Here is how our system closes every gap, for any business where customers find, book, and pay you.

STEP 01

1. Get Found

Search & Map visibility. Turn up in the Google Map Pack and organic local search right when nearby customers search for what you sell.

STEP 02

2. Get Trusted

A smart website that loads fast on a phone with a weak signal, builds trust instantly with recent reviews and photos, and turns visitors into bookings.

STEP 03

3. Answered At Once

Missed call text-back & AI receptionist. Every call, text, form, or chat gets an instant response before they call your competitor.

STEP 04

4. Booked on Calendar

Live self-booking and automated reminders reduce no-shows and keep your dispatch calendar full without manual phone tag.

STEP 05

5. Tracked & Paid

Pipeline tracking from quote to invoice with automatic text chase ensures work gets paid with 90%+ collection rates.

STEP 06

6. Reviewed & Repeat

Automated SMS review requests after every completed job generate 5-star Google reviews and re-engage past customers automatically.

WHAT LOCAL OWNERS SAY

Real reviews from real Rochester businesses

SIMPLE & TRANSPARENT PROCESS

Three Steps. No Mystery.

1

We map it

A free 15-minute call. You tell us how work moves through your business today. We show you where it leaks and where it stalls.

2

We build it

We install the systems: calls answered, quotes followed up, jobs scheduled, invoices chased, reviews requested. Built around how you already work.

3

You step back

The business runs on the system instead of running on you. You take a day off and the phone still gets answered.

BUILT FOR HOW BUSINESSES ACTUALLY WORK

From First Contact to After-Hours Inquiries

The operations board stays updated, your team gets text updates on the go, and after-hours inquiries never hit dead air.

Morning team gathering with service vans ready for daily scheduled appointments and dispatches
Morning Rollout • 6:30 AM

Team Schedule & Daily Sync

Every team member leaves with confirmed appointments, customer notes, and pre-scheduled arrival windows already synced to their phones.

0 scheduling confusion • Automated route texts
Operations team collaborating around an active central command screen in an Upstate warehouse facility
Central Command • Real Time

Owner & Team Visibility

Spot capacity gaps, reschedule appointments in one click, and see exactly which estimates are won, pending, or paid across the whole team.

Live status boards • Single-screen overview
3D rendered smartphone displaying a glowing 5-star gold review notification with a green checkmark on a deep navy background
On-Site • Instant Trust

Automated 5-Star Review Generation

Customers verify your reputation before your team arrives. Once the invoice is marked paid, an SMS review link lands in their messages in seconds.

Average +18 verified Google reviews/mo
THE STEP-AWAY TEST

Could you take Friday off?

Answer honestly. Nobody’s watching.

1. If you miss a call today, does anything text them back automatically?
2. Does every quote get a follow-up without you remembering to do it?
3. Could your team book a job start to finish without asking you anything?
TRANSPARENT PRICING

Start Free. Stay Because It Works.

Foundation Retainer Tier — Core Essentials $597/mo
Click to Expand & Book →
Foundation$597 / mo

Core Essentials

Essential digital storefront, sub-10s missed-call text-back, Google Business Profile optimization, and automated reviews.

MOST POPULAR
Growth Retainer Tier — Full System $997/mo
Click to Expand & Book →
Growth$997 / mo

Full System

Complete revenue system with 24/7 AI call answering, Google 3-Pack SEO, automated quote follow-up, and maintenance renewals.

Command Retainer Tier — Enterprise Operations $1,997/mo
Click to Expand & Book →
Command$1,997 / mo

Enterprise Operations

Full autonomous operations for multi-crew dispatch, regional service area expansion, custom technician mobile sync, and priority SLAs.

STRAIGHT ANSWERS

What Owners Ask Us

GET IN TOUCH

Build the business that runs without you.

Fifteen minutes. You leave with a map of where your business leaks, whether we ever work together or not.

Want to know who you'd be working with? Read about North & Nova Co. first, or see how the whole revenue operating system fits together before the call.

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