One Revenue Operating System for Your Trade
The six steps where work gets won or lost: Find, Trust, Answer, Book, Deliver, Review, connected into a single system that runs without the owner.
Get Found
Search & Map visibility. Turn up in the Google Map Pack right when nearby customers search for your trade.
Get Trusted
A smart website that loads fast on a phone in a truck, builds trust with reviews and photos, and converts visitors.
Answered At Once
Missed call text-back & AI receptionist. Every call, text, form, or chat gets an instant response.
Booked on Calendar
Live self-booking and automated reminders reduce no-shows and keep your dispatch calendar full.
Job Tracked & Paid
Pipeline tracking from quote to invoice with automatic text chase ensures work gets paid.
Reviewed & Repeat
Automated SMS review requests after every job generate 5-star reviews and re-engage past customers.
Every step, one system
Most trade businesses lose 30% to 50% of revenue in the gaps between these steps. North & Nova connects all six into one operating system so nothing falls through. Explore each piece:
Want to know who you'd be working with? Read about the team behind the system.
Central Operations Dashboard & Route Management
See today's schedule, technician status, jobs in progress, and daily revenue numbers on a single screen without asking your crews for updates.
Real-time schedule visibility
Know which jobs are completed, scheduled, or pending across your whole service territory before the customer calls your office.
Automatic status changes
When a tech marks on site or complete, notifications fire to the customer and invoice generation kicks off automatically.
One place to run the day
No cross-referencing paper tickets, whiteboards, or separate GPS tabs. Everything connects to your dispatch calendar.
Live Dispatch & Route Optimization in the Field
Technicians receive digital job orders, arrival windows, notes, and route maps directly on their tablet or laptop right at the service truck.
Fewer empty miles and driving delays
Map-based routing groups appointments logically so technicians spend more time billing on jobs and less time driving across town.
Complete customer history on site
Past quotes, gate codes, service notes, and photos are right in the record so the technician walks up prepared.
Automated on-my-way alerts
Customers receive an automated text when the technician heads their way, reducing missed appointments and questions.
Digital Estimates, Instant Approval & Text-to-Pay
Send professional digital estimates that customers review and approve from their phone, turning signed quotes into paid invoices without manual chasing.
The quote follows up on its own
Most quotes do not lose, they go quiet. Automated follow-up runs on days one, three, and seven whether you remember or not.
Payment happens where the conversation is
A link in the text thread they are already in. No portal, no login, and no password reset to slow down collection.
Your processor, your money
Funds settle straight into your account. We do not sit in the middle of your cash flow or take a cut of transactions.
Every Service Available Inside a North & Nova Account
Nobody uses everything on this list. What gets turned on for you depends on what your business actually needs, and it's covered by the one monthly instead of billed line by line. Each entry is broken into three parts: the problem it solves, what it actually does, and what you get out of it. Use this as a reference, not a checklist.
Websites & Funnels
13 services includedYour site and your offer pages, built and hosted in one place, with no developer standing between you and a change you need to make today.
137 services total · North & Nova Co. · Rochester, New York · northandnovaco.com
Go deeper on the operating system
Ready to see what it costs? You can see the retainer tiers.
See the retainer tiers Go DeeperWhen the Business Runs Without the Owner. The positioning behind every system we build, and what changes when work stops routing through one person.
Read more Go DeeperStop Being the Bottleneck. The step by step path from an owner dependent shop to a systemized one.
Read more Go DeeperNorth & Nova vs a Generic Marketing Agency. How a connected operating system differs from a shop that sells reports and rankings.
Read moreThe Revenue Operating System FAQ
Direct answers about systemizing a service business.
A systemized service business is one where lead capture, booking, follow-up, invoicing, and review generation all happen through automated systems rather than the owner's manual effort. Instead of every important step running through the owner, a CRM tracks leads, an AI receptionist answers calls, and review requests fire automatically. The result is a business that runs without the owner, where your role shifts from doing every task to monitoring the dashboard and making strategic decisions.
Revenue forecasting for a service business works by tracking every lead and estimate in a CRM pipeline, then measuring how many convert and on what timeline. When you can see your pipeline value, your average job size, and your close rate, you can forecast next month's revenue with real numbers instead of guessing. North & Nova's operating system ties the pipeline to invoicing and text-to-pay, so you can see not just what is booked but what is actually getting paid, which is the number that matters.
An owner-operated business depends on the owner for every critical task: if you take Friday off, leads go unanswered and quotes go cold. A business-operated company runs through systems, not a person: speed-to-lead automation answers the phone, a CRM follows up quotes, and review requests fire automatically. North & Nova's operating system is what moves a trade shop from owner-operated to business-operated, so the company keeps producing revenue whether the owner is on a job site or on vacation.
Book your free 15-minute review
No pitch. We map how work flows through your business and show you where it leaks, whether we work together or not.