How often should I post on my Google Business Profile?
Post at least once per week with a service update, photo, or special offer. Google rewards active profiles with better Map Pack visibility.
You should post on your Google Business Profile at least once per week with a service update, photo, or special offer. Google rewards active profiles with better Map Pack visibility, and weekly posts signal that your business is operational and engaged.
North & Nova posts weekly service updates and uploads fresh job photos as part of our GBP management, so your profile stays active without any owner effort. A stale profile tells Google your business might be closed or slow. An active one tells Google you are open, working, and worth showing to the next person searching.
The posts do not have to be long. A photo from a job site with a one-line caption counts. The point is consistency, not perfection. A profile that posts every week for a year beats one that posts five times in a burst and then goes quiet.
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